The coverage of the imminent arrival of Los Angeles-based Umami Burger in New York City has been making me incredibly hungry. I’ve yet to try one, but as a kid who ate Accent out of the jar, I’m all about that fifth taste. Umami Burger opens in the West Village (432 6th Ave.) on Monday. CEO Adam Fleischman took some time out of his busy schedule to answer Seven Questions.
What inspired you to create Umami Burger?
I wanted to approach burger making from a scientific way to make things more delicious. (more…)